Welcome to Michigan Snowsports Industries Association

Follow us on and to win a voucher for skiing at the ski area of your choice! One voucher awarded each month, 20 ski areas to choose from!

Governor Snyder proclaims January as Discover Michigan Snow Sports Month!
He encourages all Michiganders to enjoy our Pure Michigan winter. Read More! Click here to view proclamation.

White Gold Card allows purchaser to ski at 29 areas for $189!
MSIA has sold out of White Gold Cards for this ski season.

"White Gold Card" purchasers are entitled to ski one time at each of 29 participating ski areas across the state for the 2011/2012 ski season for $189. Purchasers are also entitled to one free ski tune-up (edge sharpen and wax) at participating MSIA ski retailers.

Click here for White Gold Card Information

Fourth Graders Ski Free!

Fourth Graders Ski Free

The MSIA wants kids to get out and enjoy Michigan's wonderful winter! So, we've established a state-wide program that provides every fourth grader in Michigan the opportunity to ski for free, three times at each participating ski area when accompanied by a paying adult.

MSIA’s winter programs have been approved for The President’s Challenge, the premier program of the President’s Council on Fitness, Sports and Nutrition. The Challenge is an ongoing program that encourages regular activity among children and adults. Alpine skiing, snowboarding and cross-country skiing all are listed as Challenge activities. To participate, or to learn more, click here!

Lids on Kids

Developed by the National Ski Areas Association (NSAA), Lids on Kids is a site dedicated to providing information on helmet safety and answer questions about helmet use.

Stay safe on the slopes and trails! Here is more safety information.

Discover Michigan Skiing

Learn to ski affordably!

Ski areas across the state have teamed up with Michigan McDonald’s restaurants to offer a popular and very affordable introduction to the sport of skiing and snowboarding in January. Try cross-country skiing for $20, downhill skiing for $30 and snowboarding for $40.

Click here to learn more

Snowmaking Facts
Even if the ground is bare, with just a little cold weather Michigan's ski slopes can be blanketed in white. Read More.

Here's what's new on Michigan ski slopes and trails FOR 2011/12!

Skiers and boarders are enjoying a fun-filled winter with plenty of places to enjoy Michigan’s snow-filled slopes and trails. With a combined total of 41 ski areas, boasting over 200 chairlifts, 840 runs, more than 40 terrain parks and hundreds of kilometers of groomed cross-country trails, there is something for everyone.

Ski areas are always looking for ways to increase enjoyment for skiers and snowboarders. Through the years, slope maintenance and snowmaking capabilities have improved dramatically, so much so that even if there is no snow at home, the ski slopes can be covered when the weather turns cold.

The following is a rundown of improvements and special offers for the 2011-2012 season.

Try Cross-Country Skiing for Free on January 7, 2012!

The Michigan Snowsports Industries Association (MSIA) was formed in 1991 to increase awareness of snowsports in Michigan and introduce new individuals to skiing and snowboarding. Through the various programs offered by the MSIA, over 120,000 people have learned to ski or snowboard on Michigan's slopes. There are ski areas in nearly every part of the state. Michigan ski areas boast a combined total of 42 areas with over 200 chairlifts, 840 runs, 40 terrain parks and thousands of kilometers of groomed cross-country trails. Click here for quick links to Michigan ski areas.