MSIA Cold is CoolSki Shops selling the Cold is Cool Ski & Ride Passport

Want to get your child's passport today?  They are available at the ski shops listed below.  We suggest calling in advance of your arrival, to check on their available supply.

Please note:  You must provide proof of 4th or 5th grade status.  One page of a report card or progress report is sufficient.  If the child is home schooled, the parent or guardian can include a note stating the child's grade equivalent. Please bring this with you to the store, along with a completed Cold is Cool Application and payment ($20 per student to cover printing and other fees.) 

Bill & Paul's Sporthaus
1200 E Paris RD SE
Grand Rapids, MI 49546
(616) 458-1684

Boyne Country Sports
Bloomfield Hills, (248) 338-0803
Novi, (248) 347-3323
Traverse City, (231) 941-1999

Don Orr Ski Haus
890 Munson Ave
Traverse City, MI 49686
(231) 946-8810

Don Thomas Sporthaus
690 S Old Woodward
Birmingham, MI 48009
(248) 626-9503

Lee's Adventure Sports
311 W. Kilgore
Portage, MI 49002-0501
(269) 381-7700

Nichol's Ski & Snowboard
Dearborn, (313) 565-0044
Waterford, (248) 674-5200

Outpost Sports
3602 N Grape Rd
Mishawaka, IN 46545
(574) 259-1000

Schummer's Ski Shop
20778 Mack Avenue
Grosse Pointe Woods, MI 48236
(313) 881-4363

Shumaker's Ski & Snowboard
2342 S. Ballenger Hwy.
Flint, MI  48503
(810) 239-6931

Skier's Peak
2867 Orchard Lake Road
Keego Harbor, MI 48320
(248) 594-6200

Summit Sports
Brighton, (810) 227-6877
East Lansing, (517) 332-4000
Bloomfield Hills, (248) 738-4444
The Shop at Cannonsburg, Belmont, (616) 874-8050

Sun & Snow Sports
Ann Arbor, (734) 663-9515
Plymouth, (734) 927-0007

The Stable of Saginaw
300 S Hamilton
Saginaw, MI 48602
(989) 799-0601

Treetops Resort Ski Shop
3962 Wilkinson Rd
Gaylord, MI 49735 
(855) 318-0678


Please note:  You must provide proof of 4th or 5th grade status.  One page of a report card or progress report is sufficient.  If the child is home schooled, the parent or guardian can include a note stating the child's grade equivalent. Please bring this with you to the store, along with a completed Cold is Cool Application and payment ($20 per student to cover printing and other fees.) 

MSIA Cold is CoolFourth and Fifth Graders Ski Free in Michigan!

The Michigan Snowsports Industries Association (MSIA) and Michigan McDonald's restaurants want to give Michigan kids an opportunity to get out, have fun and get healthy this winter. This is why MSIA has established a state-wide program that provides every 4th and 5th grader the opportunity to ski for free. Students can obtain a “Cold is Cool” Ski & Ride Passport that gives them up to three free lift tickets or trail passes over 25 participating ski areas, plus additional discounts on the slopes and in Michigan ski shops.  MSIA charges $20 for the passport (to cover printing and shipping.)

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In addition to the lift tickets donated by the participating ski areas, the Cold is Cool Passport also includes a coupon for 20% off a helmet purchase and $20 off the purchase of $100 at participating ski shops across the state.  Some ski areas have also included coupons for equipment rental and free or discounted lessons.

Read more: Cold is Cool - 4th and 5th Graders Ski Free!

Learn to ski affordably!  

Many ski areas across the state are offering Learn-to-ski or snowboard specials during January and beyond.  Learn for as little as $20!

Read more: Discover Michigan Skiing

MSIA Discover Michigan Learn to SkiMichigan is open for skiing! 

With the cold temperatures, Michigan ski areas are making snow and opening early.  Check here for a tentative list of those that are open now, and those that plan to open within the next few days.  But don’t take our word on this!  All Michigan ski areas are working hard to open and others may join the list of OPEN soon.

Check ski conditions at all Michigan ski areas here.

Upper Peninsula

Indianhead Mountain  Plans to open Friday, November 29

Marquette Mountain Plans to open Friday, November 29

Pine Mountain            Plans to open Friday, November 29

Ski Brule IS OPEN

Northern Lower Peninsula            

Boyne Highlands Plans to open Thursday, November 28

Boyne Mountain Plans to open Thursday, November 28

Caberfae Peaks Plans to open Friday, November 29

Crystal Mountain Plans to open Thursday, November 28

Cross-Country Ski Headquarters Plans to open Thursday, November 28

Nubs Nob Ski Area Plans to open Thursday, November 28

Shanty Creek Resorts Plans to open Friday, November 29

Treetops Resort Plans to open Friday, November 29

Western Michigan

Bittersweet IS OPEN

Timber Ridge  Plans to open Friday, November 29

Central Michigan

Snow Snake Plans to open Friday, November 29


Southeast Michigan

Alpine Valley  IS OPEN

Mt. Brighton IS OPEN

Mt. Holly IS OPEN

Pine Knob IS OPEN

Please check the ski area websites for hours of operation and conditions before heading to the slopes.

Michigan Snowsports Industries Association makes it possible to ski at 34 areas for just $269.  

The Michigan Snowsports Industries Association (MSIA) has produced a card that allows the holder to ski at 34 different Michigan ski areas this winter for just $269.  Called the MSIA White Gold Card, it entitles the purchaser to ski one time at each of the participating ski areas during the 2017/2018 ski season. In addition to the 34 lift tickets, White Gold Card purchasers also receive one complimentary ski or snowboard tune-up, 3 hot was sessions and a coupon for $20 off a purchase of $100 at participating retailers.  The retail value is over $1,600!

The White Gold Cards have sold out for the 2017/18 season. We only had 400 to sell and they go quickly.  

The card looks like a credit card, divided into squares.  Each ski area is assigned to a square and one square is designated for the ski tune-up.  The purchaser takes the White Gold Card to the ski area’s lift ticket window, where the square corresponding to that ski area is punched out.  White Gold Card skiers are allowed to ski one time at each ski area, midweek or weekend.  The card is valid for the entire ski season, except for December 24, 2017 through January 2, 2018.  The cards are non-refundable and non-transferable.  To get the tune-up and hot wax services, White Gold Card purchasers take their skis or boards to one of our participating ski shops.

MSIA developed the White Gold Card as a fundraising endeavor and limits its production to 400 cards.  “We’ve found from past years’ sales that they go quickly,” says Steve Kershner, MSIA Chairman and Director of Snowsports at Shanty Creek Resorts.  He suggests that anyone interested in purchasing a card should do so as soon as possible.

Participating ski areas:

Alpine Valley
Big Powderhorn
Blackjack Resort
Boyne Highlands
Boyne Mountain
Caberfae Peaks
Crystal Mountain
Cross-Country Ski Hdqts.
Bay Mtn. at The Homestead
Hanson Hillls
Porcupine Mountain
Indianhead Mountain
Marquette Mountain
Mont Ripley
Mt. Bohemia
Mt. Bohemia
Mt. Brighton

Mt. Holiday
Mt. Holly
Mt. Zion
Mulligan’s Hollow
Muskegon Winter Sports Complex
Norway Mountain
Nubs Nob
Pine Knob
Pine Mountain
Shanty Creek
Ski Brule
Snow Snake
Swiss Valley
Timber Ridge
Treetops Resort

These retailers sell the White Gold Cards:  (Note - Some ski shops will accept only cash or check)

Bill & Paul’s Sporthaus - Grand Rapids - (616) 458-1684
Boyne Country Sports - Bloomfield Hills (248) 338-0803, Novi (248) 549-6006, Traverse City (231) 941-1999
Don Orr Ski Haus - Traverse City (231) 946-8810
Don Thomas Sporthaus - Birmingham (248) 626-9503 
Lee’s Adventure Sports - Kalamazoo (269) 381-7701
Nichol’s Ski & Snowboard - Dearborn (313) 565-0044, Waterford (248) 674-5200 
Outpost Sports - Mishawaka, IN (574) 259-1000
Schummer’s Ski Shop - Grosse Ponte Woods (313) 881-4363 
Shumaker’s Ski & Board - Flint (810) 239-6931
Skier's Peak - Keego Harbor (248) 594-6200
The Stable of Saginaw - Saginaw (989) 799-0601 
Sun & Snow Sports - Ann Arbor (734) 663-9515, Plymouth (734) 927-0007
Summit Sports - Brighton (810) 227-6877, East Lansing (517) 332-4000, Bloomfield Hills (248) 738-4444, Cannonsburg (616) 874-8050
Swiss Valley Ski Shop - Jones (269) 244-5635 
Treetops Ski Shop - Gaylord (989) 731-8439

 Robert (Bob) Frye inducted into the Michigan Ski Hall of Fame

Robert Frye, founder of Cross Country Ski Headquarters in the Higgins Lake/Roscommon area, was recently inducted into the Michigan Ski Hall of Fame. 

Frye opened Cross Country Ski Headquarters in 1974. The business started with a small rental fleet of 10 pairs of cross-country skis and Bob's mission - to share his passion for cross-country skiing in Michigan.

He married Lynne Grost in 1977 and she has helped him grow the business into what it is today: one of the major hubs of cross-country skiing in the country. Today, daughter Mariah follows in her father’s footsteps by continuing in the family business.  Over the years, Cross Country Ski Headquarters has grown and expanded to now include groomed trails complete with snowmaking, a full-service retail shop with one of the largest selections of Nordic equipment and clothing in the country, 200 pairs of rental skis, a day lodge, café and four cross-country ski instructors. 

“With thousands of people hitting the trails each week, we believe that he has likely introduced more people to cross-country skiing than any other person or business in Michigan,” stated Steve Kershner, chairman of the Michigan Snowsports Industries Association, the organization that operates the Michigan Ski Hall of Fame.

Frye has served on the board of the Great Lakes Nordic Ski Council, Cross Country Ski Areas of America and on the National Cross Country Committee of SIA (Snowsports Industries of America). 

In addition to operating Cross Country Ski Headquarters, Bob also has a second business. In 1982 he purchased a patent and developed a mold to make Ski Bones, a ski accessory used to hold skis together and protect their bases. Ski Bones are manufactured in the Saginaw Bay area and sold to ski shops and ski areas throughout the country. 

For over 20 years, Bob has helped supply Area IV Special Olympics with Nordic ski equipment donations and every year since 1981 he has supplied rental equipment to Michigan’s “Ski for Light” program - a non-profit that provides opportunities for visually and mobility impaired people to experience cross-country skiing. 

Additionally, Cross Country Ski Headquarters has hosted a 4-H Nordic ski program for kids for the past 25 years and continues to support youth skiing in Michigan via youth team sponsorships and equipment rentals. 

Bob has been involved in Nordic ski racing for over 20 years. In March he and Lynne received an award from the Michigan Cup Race Committee for their many contributions to the sport. In 2015, Outside Magazine named Cross Country Ski Headquarters a “Nordic Ski Mecca.” 

“Bob’s passion for cross-country skiing has contributed immensely to the presence of the sport in Michigan and beyond. His vision for growth of the sport continues on at Cross Country Ski Headquarters.” Added Kershner.

The Michigan Ski Hall of Fame was initiated in 2003 to honor those individuals who have helped to grow the Michigan ski industry. The accomplishments of the individual must have a direct benefit to Michigan, whether by encouraging growth of the sport in the state or by exporting ideas, talent, techniques or products developed within the state that went on to have national or international significance, resulting in the enhancement of the image of Michigan as the source of skiing innovation.  A Michigan Ski Hall of Fame display is housed inside the Michigan Welcome Center on US-127 in Clare, Michigan.  Histories of all inductees are also available here.

It's easy and affordable to take a school field trip to a ski area close to your home!  Under our Cold is Cool banner, MSIA offers a program called School Ski Days, where participating ski areas provide rental equipment, lessons and lift tickets as inexpensively as possible.  The objective is to introduce children to skiing and snowboarding and to get them outside, enjoying Michigan’s winter in a fun, safe environment.  The cost varies from ski area to ski area but will not exceed $35 per child. Some ski areas charge less.  To learn more, click here.

MSIA & The President's Challenge

 Presidential Active Lifestyle AwardMSIA's winter programs have been approved for The President's Challenge which is a program encouraging regular activity among children and adults.

Lids on Kids

Lids on Kids Ski Helmets

Lids on Kids provides information on helmet safety and answers questions about helmet use.

MSIA Tweets

SkiSnowboardMi RT @TheHomesteadMI: Snow day Special! Kids ski for $15 with a student ID, parents are $20 & teachers are FREE! Parent must accompany... htt…
SkiSnowboardMi @tcrealestateESM There are cross-country trails all over Michigan. You can find one near you here #PureMichiganChat


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