Michigan Snowsports Industries Association makes it possible to ski at 34 areas for just $269.  

The Michigan Snowsports Industries Association (MSIA) has produced a card that allows the holder to ski at 34 different Michigan ski areas this winter for just $269.  Called the MSIA White Gold Card, it entitles the purchaser to ski one time at each of the participating ski areas during the 2017/2018 ski season. In addition to the 34 lift tickets, White Gold Card purchasers also receive one complimentary ski or snowboard tune-up, 3 hot was sessions and a coupon for $20 off a purchase of $100 at participating retailers.  The retail value is over $1,600!

The cards is now available at participating retail stores throughout the state and for a limited time with the link below. We only have 400 to sell and they usually sell out fast!  You save the $8 shipping fee (per order not per card) by purchasing at your local ski shop.

The card looks like a credit card, divided into squares.  Each ski area is assigned to a square and one square is designated for the ski tune-up.  The purchaser takes the White Gold Card to the ski area’s lift ticket window, where the square corresponding to that ski area is punched out.  White Gold Card skiers are allowed to ski one time at each ski area, midweek or weekend.  The card is valid for the entire ski season, except for December 24, 2017 through January 2, 2018.  The cards are non-refundable and non-transferable.  To get the tune-up and hot wax services, White Gold Card purchasers take their skis or boards to one of our participating ski shops.

MSIA developed the White Gold Card as a fundraising endeavor and limits its production to 400 cards.  “We’ve found from past years’ sales that they go quickly,” says Steve Kershner, MSIA Chairman and Director of Snowsports at Shanty Creek Resorts.  He suggests that anyone interested in purchasing a card should do so as soon as possible.

Or, purchase them at participating retailers (listed below.) 

Participating ski areas:

Alpine Valley
Big Powderhorn
Bittersweet
Blackjack Resort
Boyne Highlands
Boyne Mountain
Caberfae Peaks
Cannonsburg
Crystal Mountain
Cross-Country Ski Hdqts.
Bay Mtn. at The Homestead
Hanson Hillls
Porcupine Mountain
Indianhead Mountain
Marquette Mountain
Mont Ripley
Mt. Bohemia
Mt. Bohemia
Mt. Brighton

Mt. Holiday
Mt. Holly
Mt. Zion
Mulligan’s Hollow
Muskegon Winter Sports Complex
Norway Mountain
Nubs Nob
Pine Knob
Pine Mountain
Shanty Creek
Ski Brule
Snow Snake
Swiss Valley
Timber Ridge
Treetops Resort

These retailers are now selling White Gold Cards:  (Note - Some ski shops will accept only cash or check)

Bill & Paul’s Sporthaus - Grand Rapids - (616) 458-1684
Boyne Country Sports - Bloomfield Hills (248) 338-0803, Novi (248) 549-6006, Traverse City (231) 941-1999
Don Orr Ski Haus - Traverse City (231) 946-8810
Don Thomas Sporthaus - Birmingham (248) 626-9503 
Lee’s Adventure Sports - Kalamazoo (269) 381-7701
Nichol’s Ski & Snowboard - Dearborn (313) 565-0044, Waterford (248) 674-5200 
Outpost Sports - Mishawaka, IN (574) 259-1000
Schummer’s Ski Shop - Grosse Ponte Woods (313) 881-4363 
Shumaker’s Ski & Board - Flint (810) 239-6931
Skier's Peak - Keego Harbor (248) 594-6200
The Stable of Saginaw - Saginaw (989) 799-0601 
Sun & Snow Sports - Ann Arbor (734) 663-9515, Plymouth (734) 927-0007
Summit Sports - Brighton (810) 227-6877, East Lansing (517) 332-4000, Bloomfield Hills (248) 738-4444, Cannonsburg (616) 874-8050
Swiss Valley Ski Shop - Jones (269) 244-5635 
Treetops Ski Shop - Gaylord (989) 731-8439

MSIA & The President's Challenge

 Presidential Active Lifestyle AwardMSIA's winter programs have been approved for The President's Challenge which is a program encouraging regular activity among children and adults.

Lids on Kids

Lids on Kids Ski Helmets

Lids on Kids provides information on helmet safety and answers questions about helmet use.

MSIA Tweets

SkiSnowboardMi RT @PetoskeyArea: Michigan ski resorts anticipate strong winter season - https://t.co/BqnkHrBgYw #GoogleAlerts
SkiSnowboardMi RT @lugemuskegon: Muskegon's own national luge athlete, Jacob Hyrns, and his partner Anthony Espinoza, took 13th at the World Cup... https:…
SkiSnowboardMi RT @TreetopsMich: Hey! Cyber Monday deals are flying out the door! Skiable Feast, Lodging, Ski, Spa, Golf & More..... https://t.co/7HbfeNX

Videos

pure michigan th

ski michigan th

snowboarding th