23 Oct The Cold is Cool Passport is On Sale Now – Get Ready for a Snow-Filled Family Winter!
Michigan families, grab your hats, gloves, and sense of adventure—it’s time to get ready for a winter full of memories on the slopes! The Cold is Cool Ski & Ride Passport is officially on sale now, and it’s your ticket to affordable, snow-filled fun for the whole family.
🎿 What Is the Cold is Cool Passport?
The Cold is Cool Passport gives 4th and 5th graders the chance to ski and snowboard for free at 29 participating Michigan ski areas—with up to three free lift tickets per resort! For just $30, families unlock the passport through a convenient mobile app, making it easier than ever to hit the slopes across the state.
Whether your kids are first-timers or seasoned shredders, the Cold is Cool Passport encourages families to explore new ski areas, discover Michigan’s winter beauty, and make the most of the season—without breaking the bank.
🏔️ Where Can You Use It?
From the scenic Upper Peninsula to the cozy slopes of southern Michigan, the Passport includes many of the state’s best-loved ski destinations. Families can visit iconic resorts like Crystal Mountain, Boyne Mountain, Caberfae Peaks, Nub’s Nob, and Mt. Holly, just to name a few. Each visit is a new adventure waiting to happen!
❤️ Why Families Love It
There’s something magical about watching kids light up on their first run down the hill. Skiing and snowboarding aren’t just sports—they’re family bonding, fresh air, and winter joy rolled into one. The Passport makes it easy for parents to say “yes” to a snow day, even when budgets are tight.
“It’s the best $30 we spend all winter,” says one parent. “Our kids learned to ski at Pine Knob and now can’t wait to explore new places every weekend.”
📲 How to Get Yours
Getting your Cold is Cool Passport is simple:
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Visit msia.winterkids.org/
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Click the Cold is Cool Passport link.
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Download the app and activate your Passport.
Once you’re set up, your child’s digital passport is ready to use at participating ski areas all season long.
🌨️ Don’t Miss Out!
Winter is coming fast—and the best adventures are waiting in the snow. Get your Cold is Cool Passport today and make this the year your family truly discovers Michigan skiing.
Because here in Michigan, we don’t just endure winter… we celebrate it.